Housing affordability more of a challenge in southern England

The challenges facing first time buyers and uspizers right now all boil down to one thing: affordability. And buyers in the south of England are suffering the most on this front. Our Executive Director of Research, Richard Donnell, takes a look at what’s happening in the housing market.

The divide in market activity between the south of England and the rest of the UK is becoming starker on the back of higher mortgage rates.

Why are homes in the south more expensive?

After the global financial crisis in 2007, house prices in southern England rebounded, largely led by London. By 2014, house prices in London were rising at a rate of 20% year-on-year.

In 2015, mortgage regulations were introduced to prevent households taking on unsustainable levels of debt, which can lead to a boom/bust cycle for house prices.

However, those regulations came a little too late for southern England, where prices had already jumped ahead.

Since 2016, we have seen house price inflation under-perform, especially in London, and one key reason for that is the impact of those mortgage regulations.

They’ve meant that buyers have needed to inject more equity into the home they want to buy, in order to make their mortgage repayments more affordable.

The impact of stress testing mortgages and limiting high loan-to-income lending has since led to a decrease in buying power, which in turn has created a cap on demand.

Incomes needed by first-time buyers across the UK

The chart below shows the gross household income needed to rent and buy a typical first-time buyer priced home.

Richard's weekly: gross income needed to buy and rent a typical first-time buyer home

If a buyer is taking out an 80% loan-to-value mortgage (using a 20% deposit) at a rate of 4.5%, the income needed to repay it is broadly the same across most of the UK.

However, because house prices are higher in southern England, for the same type of property, buyers will need to be earning considerably more: well over £100,000.

When that purchase is then stress tested to an 8.5% mortgage rate, the income needed to secure the property jumps even higher, thereby ultimately reducing the number of people who can afford to buy it.

Data from the Office for National Statistics reveals that first-time buyer incomes are generally lower than the income needed for mortgage lenders’ stress-testing rates.

So, first-time buyers are getting around this problem by putting down larger deposits.

This enables them to get their loan-to-value percentage for their mortgage down, so that they can then afford to buy their home at the current stress-testing rates - and their monthly mortgage repayments then become more affordable.

Average first-time buyer deposit in London hits £145,000

In London, this approach means the average first-time buyer needs to have a £145,000 deposit and an annual income of £90,000.

It’s a similar but less extreme position across the rest of the south of England.

However for the rest of the UK, where house prices are lower, the average deposits needed to secure a home and the mortgage repayments for it look more manageable for more would-be buyers.

Calls for higher LTV loans to be made available, alongside the loosening of mortgage regulations, would help FTBs, but they would simply add to buying power, rather than delay the needed reset in affordability.

High LTV lending is very hard to achieve across southern England and consequently 95%+ lending here is a niche lending segment.

What industry solutions might help first-time buyers?

Long-term fixed rate mortgages are an option but this is a market that needs Government support to get off the ground.

Long term mortgages could potentially avoid the need to run a stress test on the borrower at a higher mortgage rate but the ‘loan to income flow’ limit would limit the size of the market: currently lenders are only able to lend 15% of their customers loans of over 4.5x their current income.

It is likely that we will see lenders look to review how they stress test new borrowers, such as applying lower stress rates for 5+ year fixed rate loans.

This flexing of affordability at the margins will help some borrowers. But it wont deliver the reset we need to open up the market to more buyers who don’t currently have access to the levels of equity needed.

With mortgage rates unlikely to get much lower in the short term, incomes growth is going to have to do the hard work in resetting affordability across southern England.

First time buyers adapting to market conditions

Our data shows first-time buyers in southern England are adapting, looking at areas with better value for money for the type of home they need as well as considering smaller homes at lower price points.

We have seen a shift to flats, which have attracted less demand in recent years, as first-time buyers targeted 3 bed homes at lower prices where there was the potential to improve the home.

The average value of a flat in London is just 3% higher than at the start of 2016. This compares to a 13% average increase for flats nationally and 39% for a house in the UK. This underperformance has made flats more affordable relative to incomes and explains the increase in demand.

Buyers should know though, that flats are often sold under the leasehold, which can mean additional running costs such as service charges and ground rents.

Richard's weekly: House price inflation by property type and region 2016 - 2024

Key takeaways

  • In 2014, London house prices were rising at a rate of 20% year-on-year
  • In 2015, mortgage regulations began to include stress tests, often at rates 3% higher than the mortgage deal being offered
  • This has reduced buying power in the south, where homes are more expensive
  • In 2024, the average first-time buyer in London needs to have a £145,000 deposit and an annual income of £90,000

 


Average rent in London: April 2024

The average rent in London is now £2,121 per month after +4.2% growth in the last year. The cheapest average rent is in Bexley (£1,520) and the highest average rent is in Kensington and Chelsea (£3,459), although rental increases are slowing in the most expensive parts of the city.

London is by far the most expensive place to rent a home in the UK with an average rent of £2,121 for new lets. Average rents in London are almost double the UK average of £1,220.

However, rental inflation in London has slowed in the last 12 months, now at +4.2% versus +14.8% a year ago. This is lower than UK-wide growth of +7.2% over the last year.

Average rental prices in London

Average monthly rent in London in February 2024

% change in the last 12 months

£ change in the last 12 months

£2,121

+4.2%

+£90

Average rent by borough in London

The table sets out the average rent for every local authority in London, starting with the cheapest. It also shows how much rents for new lets have increased in the last 12 months in each location.

Local authority area

Average monthly rent

% change in the last 12 months

£ change in the last 12 months

Bexley

£1,520

10.40%

£140

Croydon

£1,541

8.70%

£120

Sutton

£1,547

11.80%

£160

Havering

£1,584

12.90%

£180

Bromley

£1,609

8.10%

£120

Enfield

£1,649

9.40%

£140

Hillingdon

£1,656

9.50%

£140

Barking and Dagenham

£1,657

11.30%

£170

Redbridge

£1,721

11.60%

£180

Lewisham

£1,741

5.00%

£80

Harrow

£1,775

9.10%

£150

Waltham Forest

£1,783

11.00%

£180

Kingston upon Thames

£1,801

6.80%

£120

Hounslow

£1,845

6.10%

£110

Greenwich

£1,866

4.80%

£90

Barnet

£1,890

7.00%

£120

Haringey

£1,919

7.90%

£140

Brent

£1,948

4.70%

£90

Ealing

£1,957

7.00%

£130

Merton

£1,979

5.30%

£100

Newham

£1,984

4.00%

£80

Richmond upon Thames

£2,098

6.00%

£120

Lambeth

£2,182

3.60%

£80

Southwark

£2,219

4.60%

£100

Hackney

£2,332

4.80%

£110

Tower Hamlets

£2,333

2.30%

£50

Islington

£2,384

4.50%

£100

Wandsworth

£2,385

4.80%

£110

Hammersmith and Fulham

£2,619

4.30%

£110

City of London

£2,625

1.50%

£40

Camden

£2,672

3.80%

£100

City of Westminster

£3,155

1.30%

£40

Kensington and Chelsea

£3,459

3.10%

£100

Rental growth has slowed the most in Inner London boroughs, which are also commonly the most expensive with average rents sitting well above £2,000 per month. For example, the average rent in Kensington and Chelsea and the City of Westminster exceed £3,000 but growth has stalled to +3.10% and +1.30% respectively.

This slowdown is a response to affordability challenges and lower demand for new lets in the centre of the capital. It suggests landlords are becoming more realistic in pricing their rentals and may be taking cost-of-living struggles into consideration when setting new rates, which tend to be exacerbated for those in the rental market.

However, the experience of renters in Outer London is a different story, with ongoing double-digit rental inflation in several areas. The rises stretch to +12.9% in Havering, where the average annual rental bill is now £2,160 more expensive than a year ago.

Rents have also risen by more than +11% in the last year in more affordable boroughs of Sutton, Redbridge, Barking and Dagenham, and Waltham Forest.

The chart shows how rents have risen in London boroughs over the last year, highlighting the difference between inner and outer boroughs.

A chart showing rental inflation in Outer vs Inner London boroughs. Rents in outer boroughs have risen more, by up to 13%, whereas inner boroughs have risen by up to 5%.

What’s next for the London rental market in 2024?

We expect the growth of London rents to slow to around +2% on average in 2024.

It’ll be a reprieve for London renters as they already face the highest rents and lowest affordability of anywhere in the country. The average renting household in London (1.25 people) already spends 40.4% of their earnings on rent compared to a UK average of 28.4%.

Average rent in the UK: February 2024

Demand from London renters will continue to drop as many cannot afford further rent rises amidst other affordability pressures.

London renters will continue to look for lower rental prices in the outer boroughs and nearby commuter towns, which will keep average rents rising more quickly in these places.

Key takeaways

  • London’s average rent is currently £2,121 after +4.2% growth in the last year
  • Growth has slowed from +6.4% last month and +14.8% a year ago
  • The current annual increase is lower than the UK as a whole as London rents have started to reach an affordability ceiling
  • The borough of Bexley has the cheapest average rent in London at £1,520 but rents are rising quickly in these comparatively cheap spots on the outskirts
  • Rents are much higher in Inner London boroughs like Kensington and Chelsea, the City of Westminster and Camden - but rents are rising more slowly at between +1% and +4%

 


Sales on the up as house prices hold steady

Buyer confidence is improving and 12% more homes are going under offer compared to this time last year. Mortgage approvals for home purchases are also up 32%.

The housing market is now more balanced than it was before the pandemic, which is good news for sellers, as it means more people have a chance of moving home in 2024.

The number of homes available for sale is continuing to grow but house price inflation remains broadly static.

And static house prices are good for buyers, who are already struggling to cope with a 60% increase in mortgage payments in 2024.

Meanwhile, more homes for sale and renewed buyer confidence means more sales are being agreed: in fact sales agreed are up 12% compared to this time last year.

And for the first four months of 2024, the number of homes going under offer has also been higher than in the first 4 months of 2023.

Our Executive Director of Research, Richard Donnell, says: ‘The housing sales pipeline is now rebuilding after a period of lower sales, when mortgage rates spiked higher in 2022 and 2023.

‘Our data shows that the housing market remains on track for 1.1m sales completions in 2024, up 10% on 2023.’

House Price Index April 2024 - measures of market activity continue to increase

Mortgage approvals up more than 30%

Mortgage approvals for home purchases went up 32% year-on-year in February 2024, marking another return towards pre-pandemic levels.

‘The 4 to 6+ month time lag between agreeing a sale ‘subject to contract’ and moving in, means sales completion data is yet to register an upturn but this will emerge in the coming months,’ says Donnell.

House prices firming as market activity improves

House prices are continuing to hold steady right now, and annual house price inflation is largely unchanged since last month. It currently stands at -0.2% at the end of March 2024.

‘House prices continue to fall, at a slowing rate, across five English regions covering southern England and the East Midlands, with prices down the most in the East of England (-1.7%),’ says Donnell.

‘However, in the north of England, West Midlands, Wales, Scotland and Northern Ireland, house price inflation has moved into positive territory, with prices in Belfast rising by 4.5%.’

House Price Index April 2024 - house prices map

Higher mortgage rates continue to affect buyer affordability

In southern England, where homes are more expensive, buyers are being hit harder by higher mortgage rates, low income growth and rising living costs.

This, in turn, is affecting house prices, as sellers set lower asking prices in order to attract a sale. Our data shows that 95-100% of homes in southern England are in markets where prices are currently falling.

However, at a national level, only 64% of homes are in markets registering annual price falls. Back in October last year, that number was much higher: 82%.

‘The scale of these price falls is relatively modest, in most cases between 0% and -3%,’ says Donnell.

‘We expect house prices to continue to firm over 2024 but we don’t expect house price inflation to start accelerating. The current trends in price inflation, and the divergence between the south and the rest of the UK, are expected to continue over the coming months.

‘Much depends on the outlook for interest rates and how this influences mortgage rates. Fixed rate mortgages today already reflect expectations for interest rate reductions in the future and we don’t expect any major changes in average mortgage rates over the rest of the year.

‘What the housing market needs most is continued price stability, which will create the right environment for continued growth in sales.’

Key takeaways

  • Sales agreed volumes up 12% year-on-year as house prices stay static
  • Homes in the south are currently seeing negative price inflation in the UK
  • 64% of homes are in markets with price falls, but this is down from 82% last October

 


Mortgage repayments up 60% since 2021

Home buyers are currently facing an annual increase of £4,300 on their mortgage repayments, rising to £7,500 in London.

How much have mortgages risen since 2021?

Across the whole of the UK, the average buyer is having to find an extra £4,320-a-year to pay their mortgage in 2024, when buying an average priced home with a 30% deposit.

Back in 2021, the average annual mortgage payment was £7,000. Today, it’s £11,400.

And higher mortgage rates are hitting southern England the hardest.

In London, the average buyer will need to find an extra £7,500-a-year to cover the cost of their mortgage, which is now amounting to £23,000-a-year. In 2021, that figure was closer to £15,000.

In the South East, annual repayments on mortgages have risen by £6,000, while in the South West, they’ve gone up by £5,300 a year.

Across the rest of the UK, the picture is less bleak, with buyers in the Midlands needing to find an extra £3,900, while buyers in the North East are paying an extra £2,350.

Our Executive Director of Research, Richard Donnell, says: ‘At a region and country level there has been a 50% to 70% increase in mortgage repayments for a typical buyer between 2021 and 2024.

‘The largest monetary impact is in southern England, where house prices are higher. The annual cost of mortgage repayments for an average priced home is more than £5,000 higher per annum in 2024 than 2021 across the South West, South East, East of England.

‘Two thirds of this increase is a result of higher mortgage rates. However, one third is also down to the fact that average house prices are still 13% higher than they were in March 2021.’

Annual mortgage payments across the UK: 2021 vs 2024

House Price Index April 2024: homebuyer remortgage payments 2021 vs 2024

We’re all missing the ultra-low lending rates enjoyed in 2021

Since 2022, mortgage rates have spiked twice: at the end of that fateful autumn budget year and again in the summer of 2023, as interest rates increased to combat rising inflation.

Aside from massively reducing purchasing power for buyers and spare income for homeowners, higher mortgage rates have also affected the housing market in two major ways:

  1. A 23% drop in sales over 2023

  2. Modest house price falls

And while the average mortgage rate for a 5-year fix at 75% loan-to-value has fallen back to 4.5% in recent months, rates are starting to drift higher again amid shifting expectations for interest rate cuts later this year.

Our view is that mortgage rates will average out at 4.5% over 2024. However, affordability remains a challenge for buyers and first-time buyers, as mortgages are now costing an average of 60% more than they did three years ago.

Mortgage rates set to plateau at 4.5% this year

While, in good news, the Bank of England’s base rate looks to have reached a plateau, the reality is that the annual mortgage repayments for a typical buyer using a 70% LTV loan for an average priced home are still much higher than 3 years ago.

‘This continues to act as a drag on buying power and levels of house price inflation,’ says Donnell.

‘When mortgage rates started to rise, we reported that the shift from 2% mortgage rates to 5% would deliver a 30% reduction in buying power for mortgaged home buyers, assuming the borrower kept their repayments and deposits the same,’ says Donnell.

‘Buyers withdrew from the market in the face of higher borrowing costs and general uncertainty over the economic outlook and this drove transactions lower over 2023.’

Then there’s stamp duty to think about

Stamp duty is a tax that’s mainly paid by homebuyers in the south of England, since it only kicks in on properties over £425,000 for first-time buyers, or £250,000 for home movers in England.

What are buyers doing in the face of higher mortgage rates?

Buyers are open to widening their searches in the hunt for better value homes.

And while they aren’t looking to compromise on the size of the home they need or the number of bedrooms they require, some are looking further afield to secure the right home for them and their families.

Our latest consumer research shows that a third of households who want to move are now looking beyond their local area to secure the home they require.

In fact, despite higher mortgage rates, confidence among buyers is high, and the number of sales agreed is now 12% higher than this time last year.

And for the first 4 months of 2024, the number of sales agreed has been higher than the first 4 months of 2023.

More choice in the number of homes available is enticing more buyers back to market.

‘The housing sales pipeline is now rebuilding after a period of lower sales when mortgage rates spiked higher in 2022 and 2023,' says Donnell.

‘Our data shows that the housing market remains on track for 1.1m sales completions in 2024, up 10% on 2023.’

 

Key takeaways

  • The annual mortgage repayments for the average buyer in 2024 have now reached £11,400
  • In London, that figure rises to more than £23,000-a-year
  • Buyers in the south east are paying £16,600-a-year, while in the east of England, annual repayments average out at £14,530

 


The highest yielding areas for buy-to-let property in the UK

Considering becoming a landlord? One strategy for investment is to focus on higher yielding markets. Here are the top investor hotspots in the UK.

Ready to become a landlord and want the biggest return on your investment?

It’s worth getting to grips with rental yield if you’re purchasing a buy-to-let property.

Gross rental yield is the annual rental income expressed as a percentage of the property price. Net rental yield also factors in the cost of maintaining and renting out the rental property. Both can help you decide if a property is a good investment.

The average gross rental yield in the UK is currently 5.60%. This is based on the average buy-to-let property costing £261,897 and the UK’s average rent being £1,223, according to our latest data.

Gross yields have improved across all regions in the last year as house prices have started to fall or remained the same while rents have continued to rise.

Keep in mind that tenant demand and the potential for house price growth - among other factors - should also be considered with property investment.

Top cities for rental yields in the UK

Sunderland, Aberdeen and Burnley top the chart for the highest rental yields in the UK, with average gross yields over 8%.

The top 17 cities for rental yields in the UK are all in the North of England and Scotland. In contrast, southern cities tend to have much higher house prices, bringing the gross yield down for buy-to-let properties.

Here’s how every city in the UK compares for gross rental yield.

City

Average gross rental yield

Average monthly rent

Average price of a buy-to-let property

Sunderland

8.96%

£626

£83,842

Aberdeen

8.03%

£689

£102,920

Burnley

8.00%

£566

£84,869

Dundee

7.96%

£774

£116,690

Glasgow

7.95%

£951

£143,617

Middlesbrough

7.92%

£613

£92,862

Blackburn

7.52%

£661

£105,460

Hull

7.45%

£612

£98,617

Newcastle

7.45%

£833

£134,245

Liverpool

7.44%

£801

£129,172

Stoke

7.38%

£735

£119,562

Grimsby

7.16%

£608

£101,883

Barnsley

7.15%

£684

£114,805

Bradford

7.02%

£692

£118,267

Blackpool

6.98%

£692

£119,049

Wigan

6.96%

£752

£129,656

Swansea

6.92%

£867

£150,377

Preston

6.91%

£784

£136,148

Rochdale

6.85%

£815

£142,781

Bolton

6.80%

£790

£139,483

Doncaster

6.79%

£678

£119,911

Leeds

6.67%

£969

£174,269

Coventry

6.66%

£1,015

£182,782

Nottingham

6.64%

£947

£171,146

Cardiff

6.59%

£1,119

£203,663

Wakefield

6.56%

£737

£134,826

Birkenhead

6.54%

£713

£130,914

Manchester

6.53%

£1,070

£196,603

Huddersfield

6.42%

£704

£131,596

Mansfield

6.41%

£732

£137,105

Plymouth

6.39%

£878

£164,771

Sheffield

6.38%

£809

£152,051

Southampton

6.34%

£1,121

£212,118

Newport

6.32%

£879

£166,835

Warrington

6.30%

£863

£164,258

Derby

6.28%

£798

£152,479

Gloucester

6.28%

£945

£180,449

Peterborough

6.24%

£907

£174,548

Belfast

6.16%

£751

£146,190

Ipswich

6.16%

£879

£171,273

Portsmouth

6.14%

£1,161

£226,802

Birmingham

6.10%

£934

£183,628

Medway

6.09%

£1,176

£231,635

Luton

6.08%

£1,145

£226,150

Northampton

6.08%

£977

£192,858

Edinburgh

6.03%

£1,263

£251,423

Swindon

6.03%

£969

£192,908

Telford

5.92%

£809

£164,075

Norwich

5.83%

£1,065

£219,141

Leicester

5.77%

£924

£192,229

Bournemouth

5.68%

£1,243

£262,577

Bristol

5.66%

£1,389

£294,503

Hastings

5.58%

£1,016

£218,348

Worthing

5.52%

£1,171

£254,618

Reading

5.48%

£1,412

£309,293

Aldershot

5.47%

£1,325

£290,646

Crawley

5.46%

£1,376

£302,547

MiltonKeynes

5.41%

£1,202

£266,589

Brighton

5.39%

£1,616

£360,102

York

5.22%

£1,111

£255,222

Southend

5.15%

£1,152

£268,305

London

4.95%

£2,047

£496,124

Oxford

4.79%

£1,667

£417,737

Cambridge

4.50%

£1,527

£407,603

Top regions for rental yields in the UK

Rents in the North East are cheaper than anywhere else in the country (£695) - and so are buy-to-let properties, at £109,072 on average. This gives the region the highest average yield in the UK of 7.65%.

It’s followed by Scotland (7.48%), the North West (6.66%), Wales (6.43%) and Yorkshire and the Humber (6.38%). Gross yields in these regions have risen over the last 3 months as rents have risen faster than house prices.

London offers the lowest gross yields in the UK of 4.93% on average, only 0.1 percentage point higher than 3 months ago. With higher mortgage rates, new regulations and low house price growth in recent years, rents appear to have reached an affordability ceiling and tenant demand is starting to moderate.

The East of England and South East also offer lower gross yields of 5.28% and 5.34% respectively. However, their rental yield has improved on last year as they are the two regions where house prices have fallen the most.

Region

Average gross rental yield

Average monthly rent

Average price of a buy-to-let property

North East

7.65%

£695

£109,072

Scotland

7.48%

£793

£127,284

North West

6.66%

£848

£152,719

Wales

6.43%

£881

£164,388

Yorkshire and the Humber

6.38%

£799

£150,261

Northern Ireland

6.11%

£735

£144,423

West Midlands

5.95%

£905

£182,531

East Midlands

5.84%

£860

£176,730

South West

5.37%

£1,077

£240,472

South East

5.34%

£1,325

£297,971

East of England

5.28%

£1,163

£264,539

London

4.93%

£2,121

£516,295

The highest yielding areas in each part of the UK

Looking for a buy-to-let property near where you live can be useful. You know the area, understand local influences on the market and can work closely with a nearby letting agent.

So it helps to know which parts of your region offer the greatest rental yield. Here are the top 3 local authorities for average yields in each UK region.

North East: 7.65% average gross yield

  • County Durham: 7.81% gross rental yield

  • Darlington: 7.52% gross rental yield

  • Gateshead: 7.75% gross rental yield

Scotland: 7.48% average gross yield

  • Renfrewshire: 9.56% gross rental yield

  • East Ayrshire: 9.50% gross rental yield

  • West Dunbartonshire: 9.09% gross rental yield

North West: 6.66% average gross yield

  • Burnley: 8.40% gross rental yield

  • Blackpool: 7.80% gross rental yield

  • Preston: 7.55% gross rental yield

Wales: 6.43% average gross yield

  • Blaenau Gwent: 7.58% gross rental yield

  • Neath Port Talbot: 7.44% gross rental yield

  • Merthyr Tydfil: 7.40% gross rental yield

Yorkshire and the Humber: 6.38% average gross yield

  • Hull: 7.45% gross rental yield

  • North East Lincolnshire: 7.16% gross rental yield

  • Barnsley: 7.15% gross rental yield

West Midlands: 5.95% average gross yield

  • Stoke-on-Trent: 7.72% gross rental yield

  • Coventry: 6.66% gross rental yield

  • Newcastle-under-Lyme: 6.65% gross rental yield

East Midlands: 5.84% average gross yield

  • Nottingham: 7.27% gross rental yield

  • Mansfield: 6.57% gross rental yield

  • Boston: 6.50% gross rental yield

South West: 5.37% average gross yield

  • Plymouth: 6.39% gross rental yield

  • Gloucester: 6.28% gross rental yield

  • Swindon: 6.03% gross rental yield

South East: 5.34% average gross yield

  • Southampton: 6.62% gross rental yield

  • Gosport: 6.46% gross rental yield

  • Portsmouth: 6.45% gross rental yield

East of England: 5.28% average gross yield

  • Great Yarmouth: 6.42% gross rental yield

  • Peterborough: 6.24% gross rental yield

  • Fenland: 6.17% gross rental yield

London: 4.93% average gross yield

  • Barking and Dagenham: 6.22% gross rental yield

  • Newham: 5.89% gross rental yield

  • Bexley: 5.68% gross rental yield

What’s the outlook for buy-to-let property investment in the UK?

The heat is coming out of UK rent rises. Annual growth is now at the lowest rate for two years, down to +7.8% from +11% a year ago as demand has dropped by a fifth in that time.

However, there are still more than 15 enquiries for every home to rent - double the rate of before the pandemic. And new investment from private landlords remains low, with the average letting agent currently listing 12 homes for rent. This is a fifth higher than last year but 28% below the pre-pandemic average (16 homes).

While the supply and demand imbalance has started to narrow, it is far from closed, so we project that UK rental inflation will be around +5% over 2024.

The outlook for buy-to-let investment also hinges on house prices, which we expect to remain broadly the same this year. With rents generally rising faster than house prices, we can expect gross rental yields to increase in 2024.

What is rental yield?

Rental yield is the amount of money you make from a rental property each year against the cost of purchasing and running it. It’s always expressed as a percentage.

The gross yield only takes the cost of the property and the rental income into account.

The net rental yield, on the other hand, considers the extra costs of running the property, like maintenance and property management.

To figure out the best investment property for you, it’s worth looking at both of these yields as well as other factors.

Why is rental yield important?

Before you jump into buying a property to rent out, you've got to figure out if it’s a worthwhile venture.

If your rental income doesn't cover your costs, or you're just breaking even, unexpected expenses like fixing a broken boiler or a leaky roof can impact your finances.

So looking at the potential rental yield will help you do the maths and make sure it’s a good investment.

What else to think about with a buy-to-let property

There’s more to choosing a good buy-to-let property than just the rental yield.

You could buy a property with a strong yield, but if house prices aren’t rising or you can’t find tenants, it might not be the best investment.

House price trends

Get a feel for house price growth to see if the property is likely to rise in value. Look at historic sale prices for individual properties as well as value increases for the postcode and local area.

The cost of a buy-to-let mortgage

At the same time, you need to think about the costs of taking out a buy-to-let mortgage and all the other associated costs of running a rental property.

Tenant demand

It also helps to understand what tenant demand is like in the area and what sort of properties they’re looking for.

Speak to a letting agent to find out what’s happening in the local rental market. They’ll be able to share what tenants are looking for and which properties could be a strong buy-to-let investment.

How to work out your gross rental yield

Let’s say you want to buy a property worth £200,000. You plan to charge £1,000 per month in rent, which works out to £12,000 per year. Divide 12,000 by 200,000, then multiply by 100. That equals a gross yield of 6%.

(Annual rent / property value) x 100 = gross rental yield

How to work out your net rental yield

To work out your net rental yield, you need to take your extra costs off your annual rental income.

So add up the amount of money you think you’ll spend over the year. This will include paying the mortgage, agency fees, property maintenance, and any costs you might incur to keep up with regulations.

Then deduct these costs from your annual rental income, and do the same sum from there.

[(Annual rent - annual costs) / property value] x 100 = net rental yield

Let’s say you’re buying the same £200,000 property and charging the same £12,000 per year in rent.

But you’re spending £300 on maintenance and agency fees, which comes to £3,600 over the year.

That means your net rental yield for this property is 4.2%.

Key takeaways

  • If you’re looking for a buy-to-let property, rental yield can help you decide if the cost of the property is worth the potential rental income
  • Gross rental yields have increased in the last year as rents have risen at a faster rate than house prices
  • The highest yielding cities in the UK are Sunderland, Aberdeen and Burnley, which offer average gross yields of 8%+
  • The North East is the best region for investors looking for strong yields, offering an average of 7.65%
  • We reveal the three highest yielding areas in every region of the UK
  • Take other factors into account before you invest, like tenant demand and the potential for future house price growth

 


The UK’s cheapest places to rent a home in 2024

Looking for a rental home that doesn’t cost an arm and a leg? Here’s your complete guide to the cheapest places to rent in the UK in 2024.

The UK’s average rent is now £1,223, a rise of +7.8% in the last year.

That’s the lowest level of rent rises for 2 years as the heat finally comes out of the rental market. Demand has dropped a fifth in a year and supply has risen by a fifth in the same period.

However, we still expect rents to rise in 2024, although a little more slowly. This is because rental demand is double the rate of before the pandemic, with 15 enquiries for every home to rent. At the same time, supply of rental homes remains 28% below the pre-pandemic average.

So with rents still rising and the cost-of-living squeeze pushing all our purses to the limit, you might be looking for a cheaper home to rent.

The good news is there are places where it’s much cheaper to rent a home than others. Let’s take a look at the regions, cities and local areas with the cheapest rents in the UK.

A map of the UK showing the average rent and annual rental growth across regions and major cities.

The cheapest places to rent in 2024: Regions

For the cheapest rents in the country, set your sights on the North East - you could expect to spend an average of £695 per month on rent here. It’s also the only region with no rental markets averaging more than £1,000 per month.

Northern Ireland, Scotland, Yorkshire and the Humber, and the North West all sit at the cheaper end of the scale too, with rents averaging less than £800 per month at the start of 2024.

As you may expect, rents across the South of England are much more expensive.

London’s average rent of £2,121 per month makes it almost twice as pricey as anywhere else. However, London renters will be glad to hear it has recorded the sharpest slowdown in rent rises, now at +5.1% compared to +15.3% a year ago.

The capital’s high rents are followed by the South East (£1,325), where nearly all private rental homes are now in areas with average rents higher than £1,000 per month. In 2020, that figure was less than 50%.

Then you’ve got the East of England (£1,163), where 70% of homes sit in £1,000-rent markets, and the South West (£1,077), with more than half now over that benchmark.

Region

Average rent in 2024

Annual change in average rent (%)

Annual change in average rent (£)

North East

£695

9.9%

£60

Northern Ireland

£735

4.7%

£30

Scotland

£793

11.6%

£80

Yorkshire and the Humber

£799

7.6%

£60

North West

£848

9.8%

£80

East Midlands

£860

8.7%

£70

Wales

£881

9.5%

£80

West Midlands

£905

8.6%

£70

South West

£1,077

8.0%

£80

East of England

£1,163

9.3%

£100

South East

£1,325

8.9%

£110

London

£2,121

5.1%

£100

The cheapest places to rent in 2024: Cities

We’ve got rental data for every city in the UK, and you might be surprised when it comes to the cheapest (and most expensive) places.

The cost of rent varies a huge amount across UK cities, with the lowest in Burnley (£566), Grimsby (£608) and Hull (£612) and the highest in Brighton (£1,616), Oxford (£1,667) and London (£2,047).

Some of the UK’s most popular cities for students and young professionals are cheaper than you might think, too. Liverpool’s average rent comes in at £801 per month, closely followed by Sheffield (£809), Newcastle (£833), Swansea (£867) and Plymouth (£878).

When it comes to Scotland, you’ll find cheap city rents in Glasgow, where rents average £951 per month. Edinburgh is much pricier with an average rent of £1,263 per month.

City

Average rent in 2024

Annual change in average rent (%)

Annual change in average rent (£)

Burnley

£566

10.8%

£60

Grimsby

£608

7.8%

£40

Hull

£612

11.1%

£60

Middlesbrough

£613

8.0%

£50

Sunderland

£626

8.2%

£50

Blackburn

£661

9.8%

£60

Doncaster

£678

7.0%

£40

Barnsley

£684

11.3%

£70

Aberdeen

£689

7.1%

£50

Blackpool

£692

6.0%

£40

Bradford

£692

9.4%

£60

Huddersfield

£704

7.9%

£50

Birkenhead

£713

9.3%

£60

Mansfield

£732

9.3%

£60

Stoke

£735

11.1%

£70

Wakefield

£737

8.3%

£60

Belfast

£751

5.4%

£40

Wigan

£752

8.8%

£60

Dundee

£774

8.2%

£60

Preston

£784

7.7%

£60

Bolton

£790

13.7%

£100

Derby

£798

11.4%

£80

Liverpool

£801

8.3%

£60

Sheffield

£809

7.0%

£50

Telford

£809

7.8%

£60

Rochdale

£815

11.0%

£80

Newcastle

£833

10.6%

£80

Warrington

£863

12.3%

£90

Swansea

£867

9.1%

£70

Plymouth

£878

7.7%

£60

Ipswich

£879

9.7%

£80

Newport

£879

9.2%

£70

Peterborough

£907

8.0%

£70

Leicester

£924

10.2%

£90

Birmingham

£934

8.6%

£70

Gloucester

£945

10.9%

£90

Nottingham

£947

7.4%

£60

Glasgow

£951

10.9%

£90

Leeds

£969

7.2%

£70

Swindon

£969

11.0%

£100

Northampton

£977

7.1%

£60

Coventry

£1,015

9.3%

£90

Hastings

£1,016

7.6%

£70

Norwich

£1,065

7.4%

£70

Manchester

£1,070

9.6%

£90

York

£1,111

10.1%

£100

Cardiff

£1,119

9.2%

£90

Southampton

£1,121

10.0%

£100

Luton

£1,145

11.4%

£120

Southend

£1,152

9.9%

£100

Portsmouth

£1,161

7.1%

£80

Worthing

£1,171

7.3%

£80

Medway

£1,176

12.0%

£130

Milton Keynes

£1,202

8.5%

£90

Bournemouth

£1,243

6.7%

£80

Edinburgh

£1,263

11.5%

£130

Aldershot

£1,325

11.5%

£140

Crawley

£1,376

10.6%

£130

Bristol

£1,389

7.6%

£100

Reading

£1,412

7.7%

£100

Cambridge

£1,527

6.4%

£90

Brighton

£1,616

7.0%

£110

Oxford

£1,667

8.2%

£130

London

£2,047

5.4%

£100

The cheapest places to rent in 2024: Local authority areas

Let’s go one step further and dive into the local authority areas with the cheapest rent in the UK.

At the top of the table we’ve got Hartlepool, with an average rent of £527 in 2024, along with East Ayrshire (£548), Burnley (£556) and Dumfries and Galloway (£557).

The North East dominates the list, with Country Durham (£575), Redcar and Cleveland (£588), North East Lincolnshire (£608) and Darlington (£611) all featuring.

The North West is also well-represented when it comes to cheap rental spots - including Pendle (£583), Allerdale (£591), Hyndburn (£594), Copeland (£598) and Carlisle (£602).

The rest of the spots are filled by Scottish areas, with North Ayrshire (£602) and Angus (£604) recording some of the lowest average rents in 2024.

Area Name

Average rent in 2024

Annual change in average rent (%)

Annual change in average rent (£)

Hartlepool (B)

£527

11.6%

£50

East Ayrshire

£548

8.4%

£40

Burnley District (B)

£556

12.0%

£60

Dumfries and Galloway

£557

11.9%

£60

County Durham

£575

8.5%

£50

Pendle District (B)

£583

8.8%

£50

Redcar and Cleveland (B)

£588

8.1%

£40

Allerdale District (B)

£591

6.8%

£40

Hyndburn District (B)

£594

12.4%

£70

Copeland District (B)

£598

7.3%

£40

Carlisle District (B)

£602

10.6%

£60

North Ayrshire

£602

7.4%

£40

Angus

£604

10.9%

£60

North East Lincolnshire (B)

£608

7.8%

£40

Darlington (B)

£611

10.5%

£60

City of Kingston upon Hull (B)

£612

11.1%

£60

Stockton-on-Tees (B)

£616

8.7%

£50

Middlesbrough (B)

£619

8.0%

£50

South Tyneside District (B)

£626

7.9%

£50

Sunderland District (B)

£626

8.2%

£50


Bank Rate holds at 5.25%, so when will rates drop?

The Bank Rate has remained unchanged for the fourth time in a row since it was raised from 5% to 5.25% in August 2023. Rate cuts aren’t expected until later in the year but mortgage costs have still been falling.

Why has the Bank Rate stayed the same?

The Bank of England monetary policy committee voted by a majority of 6-3 to keep the Bank Rate unchanged this month, with two members voting to increase it by 0.25% and one to cut it by 0.25%.

Although energy prices have fallen, wage growth has eased and the prices of goods and services have been rising more slowly, there’s still a risk that overall inflation will increase again.

The conflict in the Middle East and the attacks on container ships in the Red Sea are two of the factors that could see prices rising faster again.

The committee forecasts that inflation will temporarily fall to its target of 2% in the second quarter of 2024 but that it will increase again over the rest of the year.

It then thinks it will be 2.3% in two years’ time and 1.9% in three. Because of this, there are no rate cuts for now, despite little economic growth.

The Bank of England is giving nothing away about how long it thinks rates should stay the same but experts are predicting that there could be a cut in May or June.

What’s happening to mortgage rates?

While borrowers on variable rates will be disappointed that the cost of their mortgages won’t be going down this month, lenders have been cutting the rates of new mortgage deals over the last six months.

This is good news for first-time buyers but anyone remortgaging is still likely to experience a shock increase in their mortgage repayments.

Mortgage costs – whether you’re taking out a new deal or reverting to your lender’s standard variable rate – remain much higher than they were two or five years ago, when most borrowers would have taken out their current deals.

How have higher mortgage costs affected house prices?

Higher mortgage rates led to fewer property purchases and less mortgage lending in 2023, according to industry body UK Finance. Despite this drop in demand, house prices didn’t follow for the majority of UK homeowners.

According to our latest data, more than half (56%) of homeowners saw the value of their homes stay the same or increase by at least 1% in 2023.

A quarter of homes increased in value by between 1% and 5% while a 10th increased by a sizeable 5% or more.

The average value increase was £7,800. Percentage price rises were larger in more affordable areas of the country, with the biggest increases in the North West and Scotland.

This is dramatically different to 2022, though, when 96% of homes saw their value staying the same or going up and the average increase was £19,700 where it did rise.

What’s the outlook for the mortgage market?

While mortgage costs have been going down, mortgage rates will continue to be relatively high compared to two or more years ago. Rate cuts are on the horizon, though, which will be welcome news for first-time buyers and homeowners alike.

Our Executive Director of Research, Richard Donnell, says: 'The debate about the timing and scale of base rate cuts is important for the mortgage rate outlook.

'The peak in base rates last year led financial markets to bet on lower rates in 2024 and into 2025, which have shaved almost 1% off fixed rate mortgages over the last 2 months.

'There is a sense these cuts to rates are close to bottoming out for now and unlikely to move any lower.

'Inflation is down but not out and central banks want to get it under control before cutting base rates.

'It looks likely mortgage rates will remain in the 4.5% to 5% range, which is still cheap by long run standards.

'Those looking to move or refinance should chat to a broker and seek advice about the rates available and the best strategy for them.'

Key takeaways

  • The Bank Rate remained at 5.25% today, despite hopes it would come down
  • Inflation has fallen significantly over the past year but it's still above the Bank of England’s target of 2%. It stood at 4% in December 2023, unexpectedly rising slightly from November’s figure of 3.9%
  • World events are among the factors that could push inflation up again in the second half of this year
  • But experts are predicting that there could be a cut in May or June

 


Rental Market Report: March 2024

The average UK rent is now £1,223 after a +7.8% rise in the last year. Rents for new lets will rise more slowly this year, but only a major supply boost will help with rental affordability.

The average rent for new lets in the UK is £1,223 as of January 2024 (published in March 2024).

Rents have risen +7.8% in the last year, the slowest rate of growth in two years.

Key figures

January 2024

December 2024

November 2023

Average rent (new lets only)

£1,223

£1,219

£1,213

Annual rental growth

+7.8%

+8.2%

+8.7%

UK rental inflation lowest for 2 years

A map of the UK showing the average rent and annual rental growth across regions and major cities.

The heat is finally coming out of UK rent rises. Annual growth is now at the lowest rate for two years, down to +7.8% from +11% a year ago.

This is down to weakening demand and growing affordability pressures on renters, rather than a big boost in rental supply.

No major expansion in rental supply

New investment from private landlords remains low, with the average letting agent currently listing 12 homes for rent. This is a fifth higher than last year but 28% below the pre-pandemic average (16 homes).

Demand cools but still outweighs supply

Demand for rented homes has fallen by a fifth over the last year. One-off pandemic factors have receded, the labour market has cooled and settling mortgage rates have supported first-time buyers.

However, there are more than 15 enquiries for every home to rent. This is double the rate of before the pandemic, despite dropping from over 40 enquiries per property in 2021.

The supply and demand imbalance is narrowing but is far from closed. I expect rents to continue to rise in 2024, just at a slowing rate.

A line chart comparing the number of homes for rent per estate agent against the number of enquiries per rental property over time, between 2019 and 2024. A recent drop in enquiries means there is less of an imbalance between supply and demand.

Rental inflation in line with a year ago across most of UK

Across most of the country, rental growth is broadly in line with a year ago despite weaker demand.

Rental inflation is starting to slow across all major cities, with London seeing the biggest slowdown.

Rents continue to rise the fastest in Scotland (+11.6%). In fact, it’s the only UK region or country with double-digit rental growth, although it’s seen a slight slowdown compared to a year ago.

Rental growth slows the most in London

London has recorded a sharp slowdown in annual rental inflation, with rents now rising at a rate of +5.1% compared to +15.3% a year ago.

The balance between supply and demand has narrowed the most in London, with demand -30% lower than a year ago while available supply has increased by the same amount.

This is down to London’s high rents combining with other cost-of-living pressures to hit the pockets of renters, making rising rents ever-less affordable.

A bar chart showing annual rental inflation for each UK region in January 2024 compared to January 2023. The biggest drop is in London while most other regions have a similar level of rent rises as last year.

Pandemic price growth pushes half of rented homes into £1,000+ per month markets

Rents are 29% higher than pre-pandemic on average

The pandemic years have driven a step-change in rental growth, with the average UK rent jumping 29% since January 2020.

This has pushed many more properties into higher price brackets. Over half of rented homes in the UK (51%) are now in markets with average rents of more than £1,000 per month. This is almost double the number of rental homes in these pricey markets compared to five years ago.

More high-rent areas across Southern England

Rents in southern England have been close to, or above, £1,000 per calendar month for some time. The fast pandemic-fuelled rental growth has pushed many more over this threshold.

Nearly all private rental homes in the South East are now in areas with average rents higher than £1,000 per month compared to less than half in 2020.

In the East of England, it’s 70% today compared to only 24% in 2020. Over half of rented homes in the South West have also breached the £1,000 per month mark.

Rise in £1,000+ rents in affordable regions

A fifth of rented homes in Scotland, the North West, East Midlands and West Midlands are now in areas with average rents above £1,000 per month.

Just 3 years ago, nowhere outside of the South of England had an average rent higher than £1,000.

The North East remains the only region with no £1,000+ rental markets, while 4% of areas in Yorkshire and the Humber are over this price threshold.

A bar chart showing the proportion of rented homes in markets averaging £1,000+ rent in UK regions every year since 2018. The proportion has risen steadily and now more than 50% of rented homes are in £1,000 markets, compared to under 30% in 2018.

Build-to-rent creates new city centre rental markets

There are now more of these £1,000 per month markets in regional markets, as new city centre rental markets emerge at the same time.

The rise of corporate and institutional investment in rented homes has led to the delivery of more than 90,000 new built-to-rent homes across the UK in recent years - with more to come. House builders are also starting to sell new-build homes to corporate landlords.

Rents to remain ‘unaffordable’ in 2024

We measure ‘rental affordability’ by looking at average rent as a percentage of average gross earnings, adjusted to reflect the estimated total income of renting households.

At the end of 2023, this measure of rental affordability reached a high of 29.5%. It came after rents for new lets rose faster than average earnings for more than 2 years (since October 2021).

Rental affordability improved between 2016 and 2021 as rents rose by only 4% in that time. This was a result of weaker demand post-Brexit, growth in rental supply, and easier access to home ownership thanks to low mortgage rates.

In contrast, recent years have been marked by strong demand, no increase in supply and high mortgage rates making it harder for first-time buyers to access home ownership.

This widened the supply and demand imbalance and pushed rents for new lets up faster than earnings. Ultimately, this has led to the deterioration in rental affordability.

The graph shows how rental affordability has tracked since December 2009 to today, with our projection for the rest of this year.

It highlights the difficulties faced by renters in the current climate, even with rents no longer rising as quickly.

A line graph showing the level of rental affordability as a percentage between 2009 and 2024. It shows rent as a proportion of gross earnings rose steadily until Dec 15 then dropped to a trough in March 2021. It's now on tract to reach a new high.

Rent predictions for 2024: Rental supply must grow to improve rental affordability

We project that UK rental inflation will halve to +5% in 2024. Meanwhile, the consensus among economic forecasters is that average earnings growth will also slow, to just below +4%.

This means no immediate prospect that rental affordability will improve in 2024.

There must be a sustained expansion in rental supply to see a faster slowdown in rental inflation. It would even result in rents falling in some city centres.

However, any boost in supply this year is unlikely to be at a scale that impacts overall rental growth.

Continually low levels of net-new investment in rental properties means supply will remain below average, supporting further rent rises.

The clear conclusion is that the best way to improve affordability is to boost rental supply. This will continue to come from the new-build sector, but the big needle-mover would be more investment by private landlords.

This looks unlikely - and further rationalisation of landlord portfolios in the face of higher mortgage rates, alongside growing regulation, will offset any rise in new investment in rental supply.


Sellers make £74k average profit in 2023

9 in 10 homeowners who sold up in 2023 made 25% in profit, with the average seller of a £275,000 property earning £74,000. How much money did your home make?

House prices fell for the first time in 1 1 years during 2023. But that doesn’t mean it’s all doom and gloom for sellers.

We analysed a sample of over 100,000 Land Registry entries from the past 12 months to see how much profit sellers made last year - and the results might surprise.

The average gross gains from a home sale in 2023 was £74,000.

Meanwhile, 93% of sellers made a profit, despite house prices falling.

Sellers’ profits in different areas of the UK

Region

Average gains at sale

Average gains per year

Average sold price 

London

£137,000

£15,100

£517,000

South East

£103,000

£13,300

£370,000

East of England

£92,500

£12,500

£327,000

South West

£90,000

£12,500

£305,000

East Midlands

£70,000

£10,000

£235,000

West Midlands

£69,000

£9,500

£235,000

Wales

£61,000

£8,800

£195,000

North West

£56,500

£8,000

£195,000

Yorkshire & The Humber

£52,000

£7,500

£192,500

North East

£30,000

£4,250

£151,000

UK

£74,000

£10,500

£275,000

What affects the profit you make when selling your home?

It’s all in the timing 

And by that we mean the length of time you’ve lived there.

Our Senior Property Researcher, Izabella Lubowiecka, says: ‘Generally, the longer someone lives in a property, the more money they stand to make,’ (that’s called capital gains).

‘However, those who bought when property prices last peaked, just before the 2007 financial crisis, saw more modest gains compared to those who bought after, when house prices dipped.’

Sellers who’ve lived in their homes for 10 to 15 years made between £63,000 in Northern England to £115,000 in the South.

And it’s all about location

The average value of homes in your neighbourhood also impacts how much you’ll make from a sale.

Sellers in London, who’ve lived in their properties for more than 15 years, typically made more than £250,000 between sales.

Outside of London, sellers who bought their homes after the 2007 financial crisis (which triggered a house price correction) made the largest gains.

And the type of property you’re selling is important

‘While demand for large family homes and bungalows fell towards the end of last year, successful sellers of these property types stood to make the most money in 2023.’ says Lubowiecka.

‘The average seller of a detached home made £137,000. That means their property earned £18,000-a-year for them while they lived there.

‘Bungalows were also profitable in 2023: the average gross profit made from a bungalow sale was £102,000, the equivalent of earning £13,100-a-year.’

The margins are larger in part because owners of detached homes and bungalows sell less often, living in their homes for 10 and  11 years respectively (longer than the national average of 9 years).

For owners of terraced homes and semis, the average gains were more modest: the typical gain from a terraced home sale was £65,000, while for a semi it was £81,000.

If you sold a flat, you’re likely to have made around £30,000 - or a 19% gain, as these types of properties have seen lower price growth in recent years.

Which properties gained the most value in 2023?

Perhaps unsurprisingly, detached homes made the most value when sold last year, earning their owners £137,000 over a total period of 10 years on average.

They were hotly followed by bungalows, which earned around £102,000 during that time, then semis (£81,000), terraces (£65,000) and finally flats (£30,000).

Property type

Average gains at sale

Average gain per year

Years between moves

Detached

£137,000

£18,000

10

Bungalow

£102,000

£13,000

11

Semi

£81,000

£12,000

9

Terrace

£65,000

£9,400

9

Flat

£30,000

£4,500

9

So what does this all mean for mover-uppers?

So what does this all mean for flat-owners looking to buy a house, and house owners looking to buy a bigger house?

‘In the capital, if you sold a 2-bed flat last year, you’d have made £78,000 on average,’ says Lubowiecka. ‘This could contribute 14% towards the purchase of an average-priced 3-bed home in London.

‘In contrast, those making the same move in northern England made £17,000 on average, which would work out as a 9% contribution towards the average 3-bed house.’

If you’re upsizing from a 3-bed house to a 4-bed house it becomes easier, as the profits made from selling a 3-bed house tend to make a more meaningful contribution towards the purchase of a larger 4-bed house.

‘In London, the gross gains from a 3-bed house sale could contribute 25% towards your next property, while in northern England, it’s around 16%,’ says Lubowiecka.

‘Those who sold a 2-bed house with the intention of upsizing to a 3-bed house could count on the profits making the largest contribution towards their next home purchase.’

Those profits ranged between 30% in London to 21% in Northern England.

Profits earned towards you next house move from a sale

Property location

Gains made

% towards next move

London

2 bed flat - £78,000

3 bed house - 14%

London

2 bed house - £165,000

3 bed house - 21%

London

3 bed house - £231,000

4 bed house - 25%

South England

2 bed flat - £39,000

3 bed house - 11%

South England

2 bed house - £82,500

3 bed house - 23%

South England

3 bed house - £115,000

4 bed house - 19%

North England

2 bed flat - £17,000

3 bed house - 9%

North England

2 bed house - £40,000

3 bed house - 21%

North England

3 bed house - £57,000

4 bed house - 16%

Midlands

2 bed flat - £21,000

3 bed house - 9%

Midlands

2 bed house - £55,500

3 bed house - 23%

Midlands

3 bed house - £77,500

4 bed house - 19%

Wales

2 bed flat - £27,000

3 bed house - 14%

Wales

2 bed house - £48,000

3 bed house - 24%

Wales

3 bed house - £67,000

4 bed house - 19%

Average gains in 2023 (Land Registry) vs average asking price 2023

Key takeaways

  • The average seller in 2023 put their property on the market after 9 years. In that time, their homes earned them between £30,000 to £137,000, depending on where they lived
  • In London, the average seller made £137,000, which works out at just over £15,000 for each year of ownership
  • In the North East, the average seller made £30,000, which works out at just over £4,000 for each year of ownership
  • Homeowners selling bungalows and detached homes made over £100,000 on average
  • However, 1 in 14 sellers (or 7%) sold at a loss of £17,000 on average

 


What does the Spring Budget 2024 mean for the housing market?

It was a disappointing Budget for anyone hoping for measures to help home buyers and mortgage borrowers but tax changes announced could have a small impact.

Today’s Spring Budget was a chance for the Government to boost its popularity ahead of this year’s general election but there will be many younger and less wealthy voters left disappointed by the lack of measures to address the shortage of affordable housing in the UK and the challenges of getting a mortgage.

It was thought that a new 99% mortgage scheme could be announced but this idea has now been ditched.

It would have helped aspiring first-time buyers with small deposits get onto the property ladder, although critics pointed out that it would also expose them to greater risk of getting into negative equity if house prices were to fall.

There were also hopes that the early withdrawal penalty on Lifetime ISAs, which help people save for their first home or retirement, would be reduced and the limit on the value of home you can buy using the money you save in them would be increased.

However, there were some tax tweaks that could result in a modest boost to the housing market.

Capital gains tax cut   

Currently, if you sell a residential property that isn’t your main home and you’re a higher rate tax payer, you pay 28% tax on the profits you make.

From April this will be cut to 24%, which could encourage more people to sell property and increase the supply of homes available.

On the other hand, wealthy property owners will get to keep more of the money they make when they sell it.

Holiday lettings tax breaks abolished

Owners of furnished holiday lets currently get more tax breaks than owners of buy-to-let properties but these will be scrapped from April, making holiday letting a less attractive option.

This could result in more longer-term rental property becoming available or more homes available to buy for local people.

Our Executive Director of Research, Richard Donnell, says: 'The furnished holiday let changes will see a mix of impacts split between more homes returning into the long let market or some of these homes being sold, benefitting from a reduction in capital gains tax.

'The impact will be felt in tourist hotspots, where most of these homes are to be found. But it's unlikely to have a big impact on the wider market in these areas. It is a further attempt to ensure investors can't outbid first time buyers.'

Stamp duty relief on multiple dwellings scrapped

There was one change to stamp duty announced, however.

From June, anyone buying more than one residential property at once will no longer pay less stamp duty than if they were buying them individually.

The Government says this is because there was no evidence that this relief was encouraging more people to invest in the private rented sector.

Our expert's view

'The Budget marks another missed opportunity to take action on boosting supply and mortgage availability in the housing market,' says Donnell.

'The consensus is that the country needs more new homes. Supply has increased but this has now stalled.

'There is a need for a widespread reform of the planning system to encourage more supply. More funding is needed for social and affordable homes, as well as investment in housing infrastructure to unlock more homes.

'The Government should also look to support the emergence of a long-term fixed rate mortgage market as a matter of urgency.

'This will help more young people with smaller deposits access home ownership – particularly in southern England, where deposit size is the biggest barrier to getting on the housing ladder.

'Another missed opportunity is the decision not to make the £625,000 threshold for first-time buyer relief permanent. This means 30% more first-time buyers will be liable to pay full stamp duty from March next year.'

 

Key takeaways

  • The Chancellor has announced a cut in the rate of capital gains tax paid on property sales
  • Tax breaks for those letting holiday homes are to be scrapped
  • There are no plans to make the temporary higher stamp duty threshold permanent